Watch free video TiVo Commercial: Prank (a Really Mean One)

TiVo and advertising agency School have released this shocking spot.

The creatives have pulled off an outrageous stunt on unaware moviegoers. In the middle of a film they were interrupted by an annoying commercial – at the very climax! Needless to say people were outraged. What would be enough to compensate their film night out?

Watch the video and share your impressions.